One of Those Things I Don't Get

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There's this famous story, you know, the one about the guy in the grocery store.

I don't get the appeal. 

Yes, I get the idea that the narrator is a young, straight, male, sexist, ageist asshole.  I just don't care.  I am inundated by a media full of young, straight, sexist, ageist representations (and mostly white, too, though I'm not assuming that about the narrator and I don't know enough about certain geographic areas and hiring practices to know, though my guess would be very white).  If I'm going to read straight, male (white) sexist stuff, it better be damned amazing.  And most of it isn't.

I'm not impressed that he thinks he's doing the world a favor, or that his mommy ironed his shirt.

I'm not impressed that he thinks the world is going to be a tougher place because he didn't kiss the ass of a man slightly higher on the work ladder, because he's still a young, straight male in a world ruled by straight males.  And yes, the world's tough.

And yes, his family drinks Schlitz and isn't rich.  He's still a straight white male in a world ruled by straight white males.  And yes, other people are rich, and doesn't he have it tough, because golly, he's a straight male, after all.

So what's the genius of this story?  Why is this one of the fix or six stories that students always seem to read in certain classes?